Shanghai International College of Fashion and Innovation, Donghua University (hereinafter referred to as SCF College) was established in February 2014 with the approval of the Ministry of education. It is a non-independent legal person Chinese foreign cooperative school running institution of international cooperative diploma education jointly established by Donghua University and Edinburgh University. In September 2014, SCF College began to recruit students, and in September 2015, it began to recruit students from the society. SCF College has two undergraduate majors: Fashion Innovation and Fashion Interior. The school is located in the West Yan’an Road Campus of Donghua University. SCF College, through cooperation with well-known institutions in the international fashion capital, integrates local and international, pays equal attention to both theory and practice, explores new modes and institutional mechanisms of Sino foreign cooperation in running schools, introduces international first-class education system, gathers international first-class teachers, creates international first-class fashion creative disciplines, and cultivates international first-class fashion creative talents.
Educational Goals & Characteristics
Through international academic and educational cooperation, we set up a world-class Chinese foreign cooperative organization focusing on fashion innovation, design, management, fashion and other disciplines in China, explore new modes and mechanisms of Chinese foreign cooperation, cultivate international, high-quality, application-oriented professionals who are urgently needed for the development of fashion industries in Shanghai, China and even the world, and provide valuable services , strong intellectual support.
The disciplinary background of strong alliance
Donghua University has been selected as one of the first batch of double first-class world-class discipline construction universities in China. It has the most comprehensive textile and clothing discipline group in China, and design is a first-class discipline doctoral program. The University of Edinburgh is one of the leading multidisciplinary universities in the world. According to the QS (Quacquarelli Symonds) world university rankings in 2020, the University of Edinburgh ranks 20th. In the long history of Edinburgh University, many influential figures have been cultivated, including four British prime ministers and 27 Nobel Prize winners. Edinburgh College of art is one of the art schools with the longest history in Europe. It is famous for its innovative ability and research. Its' art and design 'professional category ranks among the top in the UK.
High quality and high end international education system
SCF College relies on the strength of overseas top cooperative institutions, introduces the world-class education system through international cooperation, and establishes an international first-class teaching team composed of foreign teachers from Edinburgh University, teachers from Donghua University and teachers recruited from all over the world. Through win-win and lasting cooperation in teaching and scientific research, we will attract international excellent fashion creative talents and ensure the first-class discipline construction. The design of the teaching scheme is synchronized with the relevant majors of Edinburgh University. The professional core courses are fully introduced with foreign characteristic education resources, all of which are taught in English. The professional construction and development are guided by the international leading professional standards, and the first-class fashion creative design high-end talents with international vision are cultivated.
Innovative concept of integration of local and international
SCF College advocates the integration of local and international. Donghua University has established close international cooperation with 31 famous clothing and art colleges in 12 countries and regions, including the world's five fashion capitals. We should create a platform for foreign students to be recruited through international cooperation and cooperation. In addition, Donghua University and The University of Edinburgh have established good cooperative relations with many well-known institutions and enterprises in fashion creative industry all over the world, providing a broad platform for students' employment.
The cultivation characteristics of both theory and practice
SCF College advocates both theory and practice. In the teaching, we attach great importance to the integration and penetration of theory and practice, attach importance to the design and expression of students in the training program and curriculum arrangement, and adopt various ways of integration of theory and practice in the teaching organization, including international design competition, international school enterprise cooperation project and so on. Actively encourage students to participate in the studio project research, complete the materialization and production of the design scheme in the research process, accumulate rich practical experience, and finally sublimate and integrate the learned theory and experience in the way of graduation design display. It provides a solid foundation for the cultivation of students' practical ability, the cultivation of professional quality, and the incubation of entrepreneurship towards the society.
High quality academic degree
Students of SCF College, who have completed the required studies and passed the examination, will obtain the bachelor's degree certificate of related majors and bachelor's degree certificate of art issued by Donghua University, which is recognized by the Ministry of education of China. The University of Edinburgh offers no more than 10 students per year to study in Edinburgh for the third and fourth academic years. Students who have completed two years' studies at the University of Edinburgh, have completed the required studies of SCF College and the University of Edinburgh and passed the assessment. Those who meet the requirements of the University of Edinburgh degree will also receive the Bachelor of Arts degree certificate of relevant majors issued by the University of Edinburgh.
This major aims to integrate the advantages of fashion innovation education resources of both China and UK, to face the transformation and upgrading of the fashion industry, and to highlight the cultivation of fashion creativity and independent innovation ability. To cultivate high-quality talents who have the knowledge and skills of garment creative design and profound knowledge of fashion creative culture and social science, and are engaged in design research and development and brand management in the international and domestic fashion creative industry. Getting familiar with international and domestic apparel brand operation standards and innovation system, with international fashion creative ideas and distinct self-design style, and can adapt to the needs of the rapid development of fashion creative industry.
Students are required to master the basic theory of design, receive the basic training of fashion creative design, understand the operation rules of the international fashion industry, be familiar with the new trend of international fashion creative design, and have solid skills in clothing culture, clothing design, clothing structure and technology. They are able to understand and analyze the fashion market with innovative thinking, have a high level of fashion aesthetic accomplishment, master the comprehensive ability of creative design of serialized fashion clothing and apparel products, and be proficient in English for daily communication and communication in professional fields.
2）FASHION INTERIOR DESIGN
This major aims to develop the system of fashion interior design knowledge and skills, generous fashion creative culture, and social science knowledge, familiar with international and domestic environment for fashion design business norms, with international fashion interior design concept, meet the requirement of fashion creative industry rapid development, in the international and domestic fashion creative industry engaged in interior design, visual marketing, display space design and planning of high-quality talent.
Students are required to master the basic theory of design and receive the basic training of fashion interior design standards, understand the process and method of international fashion interior design project management, familiar with the new trend of interior commercial space design of international and domestic fashion brands, and have solid fashion culture, interior design, display design skills, can carry on the cognition and analysis of fashion commercial space with the innovative thinking. Students are able to have the high fashion aesthetic accomplishment, and the comprehensive ability of fashion brand interior space creative design, and use English proficiently to communicate in daily and professional fields.
Undergraduate Degree Programs
1）Fashion and Accessory Design (Fashion Innovation)(Sino-UK Collaboration)
The core curriculum is based on the Donghua University and the Edinburgh University School of art's fashion innovation curriculum, but are not limited to, the basis of clothing technology, fashion dynamic sketch, software design, fashion painting, plate making and process, printing and fabric surface design, modernism and structure design, clothing history, human body construction, computer-aided clothing design, creative plate making, women's clothing design, diversity design, men's clothing customization, creative men's clothing deduction, clothing accessories design, from fashion trends to design thinking, knitted clothing design, fashion brand strategy, fashion brand series creation, contemporary style analysis and series preparation, product analysis and sample clothing series.
The practical courses include: Professional Research, work collection and practice, series work creation, graduation work display and so on. At the same time, curriculum teaching through international school-enterprise cooperation projects and other models, the use of theory and practice, so that students have the opportunity to participate in Studio Project Research, and encourage students to complete the design of the materialization and production process, accumulate rich practical experience.
More than 1/3 of the courses will be taught in China by Edinburgh University's Edinburgh School of art teachers. Students will be able to keep abreast of the latest international academic trends and fashion trends. This major has a strong background, high-quality and high-end Introduction of international teachers, local and international integration of the innovative concept, to create the theory and practice of equal emphasis on training characteristics. The project-based teaching model of the University of Edinburgh is introduced, with the project as the course unit and the courses of each semester arranged around more than 3 professional projects, with emphasis on training students' practical ability and working methods of teamwork. At the same time, the college provides students with a studio teaching environment, so that students are familiar with and master a variety of practical professional skills. The teaching system of this major is very dynamic, the teaching structure can guide students to learn how to challenge the trend, and in a new way to think about creative clothing design. The course requires students to innovate about their personal collections, fabrics, details of clothing and how to build their internal structures, rather than following the usual rules of the fashion industry to maximize their potential. Teachers work with students to ensure that students truly understand the life cycle of modern clothing and make their work more forward-looking. In addition, the Institute introduced the concept of international student associations, to achieve students’ self-service, self-management training model.
There are a wide range of employment options for graduates, including Chinese and foreign fashion brands, luxury brands, design studios, Fashion Publishing and media. The work includes fashion design, fabric design, pattern design, fashion editor, brand management and sales, etc. Graduates are encouraged to start their own businesses, set up design studios and personal labels. The employment rate for the graduates of 2019 is 100%, and the advanced education rate is 73.33 %.
2）Environment Design (Fashion Interior Design) (Sino-UK Collaboration)
The main curriculum is based on the Donghua University and the Interior Design Course at the University of Edinburgh's School of art, include but are not limited to, architecture and interior perspective, design software foundation, architectural solid model, architectural sketch, Color Foundation, computer-aided interior design, environmental graphic design, runway design, fast fashion shop design, design structure and form, fashion hotel, residential interior design, architectural decoration materials and technology, flagship store design, dining space design, furniture design, high-end custom store design, commercial architectural design studio, architectural structure and equipment, industrial space innovative design, lighting design, etc. .
The practical courses include: Professional Research, design practice, portfolio and curriculum vitae, graduate research, graduation design development, thesis Writing 1, Graduation Design Studio, graduation design, thesis writing, graduation work display, etc. . At the same time, curriculum teaching through international school-enterprise cooperation projects and other models, the use of theory and practice, so that students have the opportunity to participate in Studio Project Research, and encourage students to complete the design of the materialization and production process, accumulate rich practical experience.
This specialty has the strong union discipline background, the introduction high-quality high-end internationalization teacher, carries out the native and the international fusion innovation idea, creates the theory and the practice equally to lay stress on the training characteristic. The project-based teaching model of the University of Edinburgh is introduced, with the project as the course unit and the courses of each semester organized around more than 3 professional projects, with emphasis on training students' practical ability and working methods of teamwork. More than one-third of the courses will be taught by British teachers in China. Students will be able to keep abreast of the latest international academic trends and fashion trends. At the same time, the college provides students with a studio teaching environment, so that students are familiar with and master a variety of practical professional skills. The core curriculum of the program encourages students to use specialized equipment to study different materials and methods of reconstructing space and objects. Through the cooperation with the cross-boundary course of fashion creative design specialty, the students can deepen the material and design method of cognitive space construction structure from the angle of fashion product design. In addition, the Institute introduced the concept of international student associations, to achieve student’s self-service, self-management training model.
Graduates go to the international fashion brand engaged in window display, store overall image planning and display design; Engaged in design work in architectural design institute, International Architectural Design Consulting Company, Interior Design Company, Exhibition Company, Landscape Design Company; In Fashion Magazine and Interior Design Professional magazine as editor, etc. The employment rate for the class of 2019 is 100%, and the advanced education rate is 63.16%.
Address: No.1882, West Yan’an Road, Changning District, Shanghai, 200051
College Website: http://scf.dhu.edu.cn